目 录
内容摘要······················································第2页
一、企业管理中为什么要引入激励································第3页
（一）调动员工积极性···········································第4页
（二）挖掘员工潜力·············································第4页
二、激励理论在企业管理中的运用·································第4页
了解员工的心理需求和人格类型···························第5页
改进员工的工作内容·····································第5页
善于设立目标和利用目标激励·····························第6页
合理有效地运用奖惩手段·································第6页
真正实行按劳分配········································第7页
建设企业文化············································第7页
激励方式多样性·········································第8页
三、企业激励方法的选择·········································第8页
为员工提供满意的工作岗位································第8页
制定激励性的薪酬和福利制度······························第8页
激励性的薪酬政策的制定··································第8页
设置具有激励性质的福利项目······························第9页
股权激励················································第9页
人性化的管理手段 ·······································第9页
四、在企业管理中加强激励应注意的问题··························第11页
正激励与负激励相结合····································第11页
细节是管理的缩影········································第11页
物质激励与精神激励相结合································第12页
五、结束语····················································第12页
六、参考文献··················································第14页
内 容 摘 要
本文从认识人的不同层次需求入手，以满足各层次需要和内在激励为重点，阐述了现代企业在管理中对实现激励理论的途径和措施。
关键字：激励机制 企业管理 员工需求
