目 录
内容摘要 ·······························································3
一、引言· ·····························································4
二、企业文化及其特征分析············································4
(一) 什么是企业文化·············································3
(二)关于企业文化的概念,有许多不同的认识和表达············4
(三) 企业文化的组成要素········································5
(四)企业文化的作用··············································5
三、企业核心竞争力及其要素分析 ···································7
(一)什么是企业核心竞争力·······································7
(二)核心竞争力至少具有三个方面的特征·························6
(三)企业核心能力的特征··········································6
(四)原始定义······················································6
(五)一般探索······················································6
四、企业文化及其核心竞争力关系分析 ································7
(一) 企业文化是企业核心竞争力的体现···························8
(二) 企业文化为核心竞争力提供了源动力·························8
(三) 企业文化与核心竞争力的关系·································9
五、结束语···································································10
主要参考文献···························································12
致谢··································································13
一、引言
现如今我们已经进入竞争激烈的知识经济时代,对于一个企业来说,拥有适合本企业发展的企业文化并能够发展壮大至关重要。这也是构成核心竞争力的重要组成部分,作为企业领导人,应该了解有关企业文化的各方面知识,认识到企业文化在企业中的作用,根据自己企业的具体情况将其正确运用在企业管理之中,这样才能使企业的发展具有独特性,本文着重分析企业文化在企业管理中的作用和相关企业对企业文化的运用,这样能更好让我们认识到企业文化在企业发展中所占有的地位,从而能有把握的再同行企业中稳住发展趋势。
企业核心竞争力具有一定的构架。但它体现在不同企业也有不同的核心竞争力,同一企业在不同时期其核心竞争力也可能不同。核心竞争力可以表现为资源核心竞争,技术核心竞争,人才核心竞争,管理核心竞争,企业文化核心竞争等几方面。本文通过对企业文化的了解及企业文化建设对提升核心竞争力的作用,也体现了核心竞争力对企业文化的影响。