纺织外贸企业营销管理信息系统
摘 要
全球信息化推动了信息社会的发展，改变了人类的生产和生活方式，促进了知识经济的成长，加快了世界经济一体化进程。对信息的掌握、利用与传播，成为影响生产力发展水平和综合国力增强的关键因素，信息化程度已成为国家发展潜力和发展水平的重要标志。
纺织外贸企业营销管理信息系统是一个信息化管理数据库系统，可以对中小型企业进销存进行有效管理。实现企业信息化管理是现代社会中小企业稳步发展的必要条件，它提高了企业的管理水平和工作效率，最大限度地减少手工操作带来的失误，营销管理信息系统实现了企业的采购、销售、库存等各项业务的信息化管理。系统由基础信息模块、采购管理模块、库存管理模块、商品销售模块、查询统计模块、系统设置模块等部分组成。界面设计具有直观性，安全性能良好，方便、可靠。
本文概要的讲述了纺织行业企业营销管理信息系统中，营销管理信息系统的课题背景、开发环境、需求分析等部分。通过本系统可以对销售、采购、仓库管理等信息进行快捷有效的管理，可以通过本系统方便的查询、统计相关的数据，并自动的进行处理和对营销进行分析， 为纺织企业需要的数据管理和维护提供一个方便快捷的操作平台。
关键字：PowerBuilder营销 管理信息系统
A Marketing Management Information System for Textile Foreign Trade Enterprise
Abstract
Global information society to promote the development of information and changed the production and life of mankind, to promote the growth of knowledge-based economy, accelerate the process of economic integration in the world. Mastery of information, utilization and dissemination, will influence the development of productive forces and overall national strength has increased the level of the key factors, information technology has become the country's development potential and the development of an important sign.
Textile foreign trade enterprise marketing management information system is an information management database system, can effectively manage small and medium enterprises Invoicing. Enterprise information management is the steady development of modern society, a necessary condition for small and medium enterprises, which improve the management level and work efficiency, minimize errors caused by manual operations, marketing management information system to achieve the enterprise's procurement and sales , inventory and other business information management. System consists of basic information modules, procurement management module, inventory management module, product sales module, query statistics module, system settings module and other components. Intuitive interface design, security, good performance, convenient and reliable. This paper describes the outline of the textile industry, enterprise marketing management information systems, marketing management information system, subject background, development environment, demand analysis section. Through this system can sales, purchasing, warehouse management information efficiently and effectively managed. Can easily query the system, statistical correlation of data, and automatically processing and marketing analysis, for the textile enterprises to manage and maintain the data needed to provide a convenient platform.
Keywords：PowerBuilder Invoicing management information systems
目 录
中文摘要·Ⅰ
英文摘要·Ⅱ
目录·····Ⅲ
第一章 绪论·1
第二章 系统开发环境·····2
2.1 系统的开发环境··2
2.2 Powerbuilder介绍2
第三章 需求分析···4
3.1 系统开发背景····4
3.2 系统可行性分析··4
3.2 用户需求分析····5
第四章 系统设计···6
4.1 系统功能结构图··6
4.2 业务流程图8
4.3 数据流程图·····11
4.4 E-R图设计14
4.5 数据库设计·····17
第五章 系统实现··24
5.1 登录和主界面···24
4.2 系统设置界面···27
4.3 业务管理界面···29
4.4 人事管理界面···31
4.5 系统管理界面····33
第六章 总结···35
致谢·····37
参考文献·38
