目录
一、前言····························································.1
二、盛泰物流公司介绍················································ 2
(一)公司简介·······················································2
(二)公司发展历程···················································2
三、第三方物流企业客户服务的现状及存在的问题·························2
(一)信息化服务能力较薄弱···········································3
(二)没有树立明确的物流服务观念·····································3
(三)物流服务项目缺乏···············································3
(四)缺少较高水平的服务技术和设施···································3
(五)缺乏高素质的物流服务人才·······································4
四、措施····························································.5
(一)加强信息化系统·················································5
(二)增强物流服务观念···············································5
(三)完善物流服务项目···············································5
(四)跟新服务技术和设施·············································5
(五)强化物流人才培训···············································6
五、结论····························································.6
六、参考文献························································.7
浅谈第三方物流企业客户服务中存在的问题及改进策略-以盛泰物流为例
摘 要:随着全球经济一体化进程加快和网络经济的出现,第三方物流企业经营日益国际化,第三方物流企业服务的对象是物质交换市场的供需双方,所以每个第三方物流企业都需要根据实际情况作出“以客户为中心”的服务策略选择和策略组合。第三方物流服务策略主要包括:充分理解客户需求、加强定制服务的能力和提供优质服务、加强客户与公司之间的联系。这个核心策略使第三方物流企业与客户形成一种相互依存的关系,并能获得长远的服务业务和销售,真正实现第三方物流企业的生存和发展。但同时同行业的竞争越来越激烈,盛泰要想从中脱颖而出,必须与时代同步。盛泰必须要在管理技术、物流理念、物流人才,等各个方面加强自身的实力。本文着重介绍通过这次的课题研究,分析中国第三方物流企业客户服务中存在的问题,针对第三方物流企业的特点,对完善第三方物流企业客户服务提出对策建议,完善服务提供有益借鉴。
关键词: 第三方物流;客户服务;问题对策,总结
一、前言